Tag: America

Why we love Halloween (and you should too)!

31st October 2018 No Comments Uncategorised

Why we love Halloween (and you should too)!

Can you hear that creepy organ playing in the background? The distant rumble of thunder coming from the distance? The shadow of a black cat from outside the window? Shrieks of terror and squeals of joy as the streets are packed with tiny ghosts and ghouls? It must be Halloween again! While you’re preparing for the scariest evening of the year (whether you’re trick-or-treating, or having a movie-marathon), this week’s blog post is all about why we love the 31st!

Food and Desserts

Of course, when most of us think of Halloween, our first instinct is to think of the massive amount of candy we’ll consume. Halloween and candy go hand-in-hand. It’s really the one time of year that amassing a huge haul and eating it in one night is encouraged! However, it’s not just candy that gets our taste buds going, but all the cool and creepy desserts too. From candy apples, to skeleton cookies, to a big bowl of spooky punch, there’s an endless list of ideas. To get you started, there are 11 ideas for you here.

Costumes

In true holiday spirit, Halloween is certainly one of those holidays that has a tendency to… creep up on you. The days are getting shorter, and we’re all still suffering from the post-summer blues. Before you know it, you’re drowning in invitations to haunted houses and Halloween parties, so it’s no surprise a lot of people struggle to get a costume sorted in time. If you’re among them, here’s 22 cheap and cheerful costume ideas that require little-to-no time at all.

Arts and Crafts

One of everyone’s favourite ways to celebrate Halloween is carving the pumpkin! It’s a way to really unleash you’re inner-creative demon with something spooky, funny, or just totally imaginative. Obviously we’re not all carving-experts, and often the worse the carving the funnier and scary it is! Here’s a fantastic collection of the best and brightest pumpkins from last year.

Traditions

It wouldn’t be Halloween without Halloween traditions! If haunted houses and big parties aren’t quite your speed, there’s nothing better than a spooky movie-marathon. There’s always the black-and-white Hitchcock classics, but they’re definitely a bit too scary for those with kids. If the trick-or-treating is done and the fire is still roaring (up to 38% longer with a Firemizer), then there’s plenty of child-friendly Halloween-themed films the whole family can enjoy. Find a list of them here.

Royal Wedding

Royal Wedding

18th May 2018 No Comments Uncategorised

 It’s the Week of the Royal Wedding!

This week will see the union of the US and the UK; no, it isn’t the two Firemizer teams, it’s the royal wedding of Prince Harry and Meghan Markle! The English Prince and the American humanitarian and actress are to be wed on May 19th of this year. The wedding will take place at the beautiful Windsor Castle (rather than Westminster Abbey in London) beginning at 12pm GMT.

Who’s Going?

The wedding’s guest list has been very much kept under wraps, but it is of course confirmed that the Queen herself will attend. The rest of the royal family including Prince Philip, Charles, and obviously William and Kate will join her. Other rumoured attendees include Barack Obama and Joe Biden (who Harry met at the Invictus Games), and the Spice Girls. The service will be kept at a modest 600 guests, with only 200 invited to the evening reception. A further two and a half thousand people will be invited to the castle grounds to witness the marriage. Those invited are chosen due to work within the community, representation of charities linked to the couple, and local schoolchildren. The crowds will be in prime view of witnessing the bride and groom arrive, and the carriage procession afterwards.

Will it be Televised? 

The wedding itself will be televised meaning those not included in the 600 attendees or the outside crowd will be able to enjoy the wedding from their own homes across the world. Over 20 million US viewers tuned in to watch the wedding of Prince William and Kate Middleton! For those watching from the US, the festivities are due to begin at 4pm EST. Why not invite friends over and enjoy the wedding together, whether inside with the fire roaring or (weather-permitting) outside, with the chiminea or fire-pit keeping everyone cosy? The service is likely to last a few hours so keep your fire going a third longer with Firemizer. As it helps to burn your solid fuel more evenly and efficiently, it means less interference and fewer trips to the wood store, meaning you can enjoy the union of the US and UK undisturbed.

Earth Day 2018

20th April 2018 No Comments Blog

Earth Day 2018

April 22nd is Earth Day, a day to celebrate the world’s largest environmental movement. Started in 1970, the Earth Day movement has mobilised over 200 million people worldwide since going global 20 years later. Over 1 billion people and 50,000 partners across nearly 195 countries all contribute to the yearly observation of this day. Moreover, it has influenced substantial change in approaches towards climate change and influenced that passing of acts such as the Clean Air Act, Clean Water Act and the Endangered Species Act.

History:

Founded by Wisconsin Senator Gaylord Nelson, he sought to bring about change after witnessing a devastating oil spill in 1969. Done alongside the counter-culture movements and student-led anti-war protest in America, Nelson used this momentum to educated about climate change. Furthermore, after years of mounting success in educating and inspiring the world to confront and change our attitudes towards how we treat the planet, Nelson was awarded the Presidential Medal of Freedom in 1995.

A Billion Acts of Green:

In 2010, in the face of opposition from climate change deniers and oil-lobbyists, the Earth Day Network launched its most ambitious scheme yet – to get people across the world to commit 1 billion acts of environmental service. These acts ranged from small, personal commitments like Meat-Free Mondays, into global tree-planting initiatives like The Canopy Project. As it stands, we’ve reached over 2 and a half billion Green Acts, with a new goal of 3 billion. Find out how you can help reach this goal here. Equally, using a Firemizer reduces air pollutants by 72%, and Firebuilder is kerosene-free firebuilder that’s made of entirely recycled cardboard. Using these two products can drastically reduce your carbon footprint and inch us towards those 3 billion Acts of Green.

2018’s Theme

Additionally, the theme for this year Earth Day is ‘end plastic pollution’ – did you know that the UK and US throw away over 550 million plastic straws every day that eventually find their way to our oceans? These cause serious damage to natural ecosystems and tiny micro-particles find their way from our oceans to our tap water. This year, commit yourself to stop using disposable plastics and instead seek out environmentally friendly alternatives. Purchase a re-usable bag for shopping, acquire your own reusable water bottle instead of buying another, and wash-up metal cutlery instead of throwing away plastic knives and forks. End the needless use of disposable plastic products and make your contribution to Earth Day this April!

 

Still to come in 2018

15th March 2018 No Comments Blog, News

Still to come in 2018! 

Now that it’s 2018, Microtex have lots of exciting things on the horizon for Firemizer and Firebuilder this year. From new offers and campaigns, to new partnerships and products, to more exhibitions and shows – there’s so much going on! 2018 is going to be Firemizer and Firebuilder’s biggest year yet.

New Website:

We saw a completely redesigned Firemizer website (courtesy of M360), so everything is optimised and revamped for the New Year. The new design includes a simpler layout, sleek design and much more content! This means that picking up a Firemizer or Firebuilder for your home has never been as straightforward or enjoyable. Try out the website and leave us your thoughts or your experiences using our products at https://firemizer.co.uk/product/firemizer/. By doing this, you’ll automatically be entered in a competition that could win you a free Firemizer and Firebuilder combo!

Exhibitions and Shows:

2018 will be a bigger year for us in shows and exhibitions after such a great success at Grand Designs. We’ll be attending the Dispatch Home & Garden Show in Columbus, OH introducing Firebuilder to the U.S. this month! With the help of our partners over at Ribtec, we’re certain this show will be both educational and exciting. Back in the UK, the Firemizer team will be attending the Countryfile Live! show in August. Hosted at the beautiful Blenheim Castle, we’ll be amongst the best and most innovative products the countryside has to offer. If you’re attending either of the shows and have questions about the products (or just want to see why Firemizer and Firebuilder could be the perfect products for you), swing by and come say hi!

Finally, our partners at OPR have invited us up to Newcastle for some training in social media and website upkeep. These guys are professionals and will really help us get the most out of our online mediums to make sure you get the best content wherever you are and whatever platform you follow us on.

Stay tuned for more exciting developments and news as the year unfolds – this is only the beginning for us!

The History of Mother’s Day

2nd March 2018 No Comments Blog

Mother’s Day

We do love our Mums – it seems a bit lazy to shower them in gifts just once a year. We should be doing this every day of the year, just twice as much on Mother’s day! It doesn’t take much to put a smile on her face; make her breakfast in bed, buy some nice chocolates and flowers, let her put her feet up and relax while you do the jobs and take the load off. Maybe even put on her favourite film and get the fire on (a difficult job made much easier by Firebuilder)? Or run a nice hot bath with some lovely new salts and scrubs? Or give her something personal and hand-made, here are 36 DIY Mother’s Day Gift Ideas to get you started.

 

History of Mother’s Day

Did you know that the reason America and Britain celebrate Mother’s Day on different dates is because they’re different holidays? America celebrates ‘Mother’s Day’ on the second Sunday in May, founded by Anna Jarvis in 1908. She became the campaign to get her holiday observed by U.S. states in 1905 after he mother had died. It wasn’t until 1914 that President Woodrow Wilson officially signed a proclamation that made ‘Mother’s Day’ a national holiday. Despite being the founder of the holiday, Anna grew to the resent it due to its growing commercialisation. Hallmark began selling gifts in the 1920s and she believed gifts should be personal, handwritten instead of pre-made cards.

The U.K. technically celebrates ‘Mothering Sunday’, a Catholic and Protestant holiday held on the fourth Sunday of Lent. In the 16th Century, people would return to their mother church (usually where they were baptised) during Lent. The phrase to do this was ‘to go a-mothering’, but the day gradually evolved into a day in which domestic servants were free to visit church with their mothers – usually the only time they were free to do so. After Jarvis’s campaign in the US, Constance Penwick-Smith sought in 1914 for the holiday to be celebrated in the UK. Like Hallmark, UK vendors saw the commercial appeal and by the 1950s, the two holidays eventually merged into one.

 

Though the histories of these two holidays is different, they are celebrated quite the same – in honour of Mums everywhere.

Pollution

2nd February 2018 No Comments Blog, News

The Dangers of Pollution:

As of the 21st century, growing levels of pollution have contributed to 6.5 million deaths per year. Air pollution in particular (the release of pollutants into the air) causes skin and lung irritation and lasting blood disorders. Dioxins, lead and mercury pollutants can also cause significant damage to the immune, reproductive and central nervous systems.

The origin of these pollutants ranges from wildfires to the release of industrial chemicals to burning fossil fuels resulting in harmful smog, radiation, increased pollen production and the extreme weather. However, the most destructive consequence of pollution is the rising of global surface temperatures – this causes sea levels to rise and the transmission of infectious diseases far more probable. Cities of dangerously high pollution levels are no longer limited to industrial powerhouses like New Delhi and Beijing; London and Los Angeles are rapidly catching up. As the ‘State of the Air’ Association reported in 2017, 125 million Americans lived in counties of elevated particle pollution. Escalated surface temperatures could be one of the prime contributors of the devastating natural disasters that hit America in 2017.

Combating pollution doesn’t have to start on a global scale – we can start it ourselves at home. It can be as simple as cycling to work, or recycling waste goods and generating electricity via solar panels. Buying locally-sourced food and products also reduces the levels of fossil fuels needed in transportation, so it also pays to shop with small businesses too.

Wood-Burning Pollution:

The process of burning wood and coal also contributes to higher levels of air pollutants within our homes. London Mayor Sadiq Khan and Environmental Secretary Michael Gove have both expressed disdain towards the 1.5 million wood stoves already fitted in Britain (with a further 200,000 sold every year). Gove shows an interest in the banning of house coal and unseasoned wood, despite smokeless alternatives being considerably more expensive.

In 2015, 40% of the UK’s particulates originated from domestic stoves and fireplaces, double what was produced by diesel cars. Khan has outlined his ideas for awarding local governments the authority to fine those in high pollution areas who continue to use wood or coal as their primary heating source. Firemizer has backing from Nottingham and Cambridge Universities who have independently tested and confirmed the product’s claims of conserving solid fuel resources whilst improving heat output.

Omni-Test Laboratories in Oregon also concluded that it reduces pollutants (produced by burning wood and coal) by up to 72%. This means that Firemizer can not only help you save up to a third of your wood or coal costs (meaning less solid fuel used overall and less fossil fuel used on transportation if sourced locally), but also it can significantly reduce the harmful pollutants released into your home and potentially prevent those in high-emission areas from receiving fines.

More reading on the dangers of pollution:

 

Natural Resources Defence Council

USA Today

The Times

America Recycles Day

17th November 2017 No Comments Blog, News

America Recycles Day:

On Wednesday, the Environmental Protection Agency recognized the nation’s advancement towards creating a cleaner, brighter and more sustainable future with regards to recycling. EPA emphasized the positive impact that this attitude has had towards employment, the economy and most importantly, the environment. Instead of generating a collective groan like a recycled joke would receive, recycling waste products actually reduces the space needed in landfills and amounts of harmful gases created by incinerators. This leaves the country’s landscape unharmed whilst also aiding the economy through the creation of jobs within the recycling industry.

Firemizer fits as comfortably into this celebration as comfortably as it fits beneath any solid fuel fire or stove. With cardboard packaging and zero product waste left behind, it is the perfect companion product to this holiday. By slowing the airflow and allowing the fire to conduct more evenly, Firemizer increases the lifespan of the fire by over a third whilst reducing excess creosote tars by 57% and air particulates by 72%.

 

Firebuilder is a kerosene-free, 100% recycled-cardboard fire-starter that doubles as kindling. When used with sister-product Firemizer, getting the most out of your fire or stove has never been easier. This means a warm evening by the fire is made even warmer with the knowledge that you’re saving the planet (as well as money).

There are plenty of other ways to help out the environment and reduce your carbon footprint.

For example;

  • Using energy-efficient light bulbs is another bright idea to save money on energy bills
  • Double-sided printing can cut down on paper consumption
  • Using leftover coffee grounds (or the excess stove ash) as compost can help if your garden needs a boost.

Celebrate America Recycles Day by doing your part in keeping the planet clean and green!

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