Firemizer’s round-up of 2017!

firemizer_admin 8th January 2018 No Comments Blog, News

2017 is over!

As we finish the last of the turkey, now seems a perfect time to reflect on the successes of 2017. with growing purchases of Firemizer in the US market and the introduction of its sister-product Firebuilder in the UK market, homes across both continents have been enjoying their fireplaces and wood-burning stoves for cheaper and longer over the festive period.

Firemizer (a unique heat grid that is easy to use and optimises the performance of solid fuel fires and stoves) continued its strong sales in the UK market and concluded 2017 with its best month of US website sales in December. Firebuilder (an odourless and kerosene-free firelighter that doubles as kindling) enjoyed a strong introduction to the UK market. They received some glowing reviews –

Bloggers:

Green & beauty blogger Fifi Friendly said “Honest pants on, I was a little sceptical and set out to test their claims. Better heat, longer burn time, money-saving and easier to clean… bonus! It totally works.”
UK-based-attractions website What’s Good To Do described the combination of Firemizer and Firebuilder as able to produce a “warm room very quickly in half the time of my usual fires. These items are without
Kerosene and odourless, quicker and also made of recycled material so have to recommend them.”
Green living Eco Fluffy Mama thought that it “actually made the fire look really pretty. It’s also made cleaning out the ash pan a much more pleasant experience.”
French-based Family bloggers Family Makes reported that “our son has been working over there and has certainly seen the benefit. Hhe seems to be using fewer logs, and they last longer and burn more thoroughly.”
Craft with Cartwright, a freelance illustrator and craftswoman, taught us how Firemizer is the perfect companion to a BBQ – “it slows down the air flow and reduces the burn rate […] giving you a longer time period to cook for, great when you are entertaining from lunch into evening.” On her BBQ essentials, health blogger Just Average Jen mentioned that Firemizer allowed her to “cook more items than normal as it was still hot so we cooked some food for the following day!”
Finally, videogame and tech enthusiast DadGeek said “it gave us a really decent campfire all evening and well into the night. I’d really recommend it for people who are heavy/regular users of a fire pit or barbecue. The main benefit is going to be those mid-to-long term fuel savings.”

Newspapers

Firemizer also found itself featured in national newspaper The Sun’s ‘Sun Savers’. This featured a collection of products that help to save money during the chilly November months.

Our top tips for beating the chills of November without racking up huge bills — plus find out high street deals from Sun Savers

Exhibitions

In 2017, Microtex attended its first Exhibition show – the Grand Designs Exhibition show held in Birmingham’s NEC Arena. Over the course of five (very long but rewarding) days, we had the chance to speak face-to-face with new customers and old supporters of Firemizer and Firebuilder and convey the true ingenuity of the products ourselves. We loved it; we’re even booked to exhibit at the Columbus Home & Garden Show and Countryfile Live this year!

Other Developments

The Firemizer team also participated in Movember last year, trying our hardest to grow out our moustaches in the name of changing the face of men’s health. Though our facial hair wasn’t that impressive, the £292 that we raised certainly was. Here’s to another great Movember helping a great cause!

2017 also marked the beginning of a partnership with Canadian fan and heating manufacturer Caframo. With new packaging, Firemizer is now available to buy on Amazon!

And now 2018 is upon us, Firemizer and Firebuilder are enjoying a completely refreshed website, courtesy of m360 graphic designers – the new website features a cleaner layout, updated research findings and is generally more streamlined and intuitive. This means that buying with us has never been quicker or easier! Be sure to look out for our new website launch in the coming days.

Let’s hope the future of Firemizer and Firebuilder stays bright as we tackle this year with a fire roaring in our bellies and in our hearths too.

Firebuilder – everything you need to know about the all-in-one fire lighter!

M360 Developers 20th December 2017 No Comments Blog, News

Firebuilder is the most effortless and efficient way to start the perfect fire in your barbecue, chiminea or fireplace. The genius of this fire lighter truly lies in its simplicity! Made of 100% recycled cardboard, the unique draught technology of Firebuilder ensures that the airflow of the fire produces a fuller flame and faster heat production without the need for any extra kindling or the intrusion of chemicals like kerosene. This means it’s odourless and great to cook with, safety-conscious and environmentally friendly!

Using Firebuilder couldn’t be easier – here’s a step-by-step guide:

Simply place one grid flat on your grate or stove (or snap the grid into two for smaller models).
Ignite the corner and the let the unique design do the work until the fire has become established.
Finally add your fuel (with sister-product Firemizer if you want your fire to last over a third longer). The whole of grid is consumed during its lifespan, which means there’s no mess to clean up afterwards either.

Firebuilder is also the perfect companion to any outdoor enthusiast. It requires no extra kindling and one pack can potentially make up to 10 fires faster than any comparable product. Extensive product research and testing has proven that whilst other market firelighters can take up to 42 minutes to achieve 1kw of heat, Firebuilder takes a mere 27 minutes. Starting campfires, barbeques or chimineas has never been as quick, clean or easy!

Whether it’s for cooking up a meal in the great outdoors, or starting the fireplace to warm the family home, Firebuilder makes the process of starting the perfect fire quicker, cleaner, and much easier. Don’t find yourself without one whatever the weather this season!

Firemizer – everything you need to know about the solid-fuel-saving device!

fire_alex 28th November 2017 No Comments Blog

Here’s all you need to know about Firemizer:

It’s a suspiciously simple yet incredibly effective product. Everything you need to know about the product and how it improves your wood or coal-burning falls into three qualities; Efficient, Environmental, and Economic.

Firstly, Firemizer boasts an exceptionally efficient nature that helps to save you over a third of your solid fuel source. By slowing down the airflow to the body of the fire, Firemizer reduces the burn-rate and its stainless-steel-alloy mesh evenly distributes the heat across the entire base of your wood or coal-burning stove or fireplace. This means that with the addition of Firemizer, your fire will burn far more resourcefully than it ever did before.

Secondly, Firemizer is a helpful tool in the battle against climate change. It is non-catalytic, chemical-free and with its cardboard packaging, entirely recyclable. You can even use the leftover stove ash in your garden as compost for plants! Firemizer reduces excess creosote tars that build up in chimneys by 57% and general air pollutants by 72%, and with 38% of extra life added to your fire, saving a third of your wood or coal resources in the process!

Finally, and most importantly to some, are the economic benefits. By reducing the amount of solid fuel needed and simultaneously increasing the lifespan of your fire, Firemizer immediately starts helping you save on energy bills from the second it’s placed under your fire until the end of its lifespan (typically around 500 burn hour or one season).

So stop throwing your money and resources into the fire – purchase a Firemizer and start burning efficiently, environmentally and economically!

America Recycles Day

fire_alex 17th November 2017 No Comments Blog, News

America Recycles Day:

On Wednesday, the Environmental Protection Agency recognized the nation’s advancement towards creating a cleaner, brighter and more sustainable future with regards to recycling. EPA emphasized the positive impact that this attitude has had towards employment, the economy and most importantly, the environment. Instead of generating a collective groan like a recycled joke would receive, recycling waste products actually reduces the space needed in landfills and amounts of harmful gases created by incinerators. This leaves the country’s landscape unharmed whilst also aiding the economy through the creation of jobs within the recycling industry.

Firemizer fits as comfortably into this celebration as comfortably as it fits beneath any solid fuel fire or stove. With cardboard packaging and zero product waste left behind, it is the perfect companion product to this holiday. By slowing the airflow and allowing the fire to conduct more evenly, Firemizer increases the lifespan of the fire by over a third whilst reducing excess creosote tars by 57% and air particulates by 72%.

Firebuilder is a kerosene-free, 100% recycled-cardboard fire-starter that doubles as kindling. When used with sister-product Firemizer, getting the most out of your fire or stove has never been easier. This means a warm evening by the fire is made even warmer with the knowledge that you’re saving the planet (as well as money).

There are plenty of other ways to help out the environment and reduce your carbon footprint.

For example;

Using energy-efficient light bulbs is another bright idea to save money on energy bills
Double-sided printing can cut down on paper consumption
Using leftover coffee grounds (or the excess stove ash) as compost can help if your garden needs a boost.

Celebrate America Recycles Day by doing your part in keeping the planet clean and green!

Eco Fluffy Mama Reviews Firemizer!

fire_alex 31st May 2017 No Comments Blog, News

Firemizer welcomes another reviewer to it’s ranks,

ECO Fluffy Mama gives her opinion on Firemizer!

ECO Fluffy Mama is British Blogger that has been nominated for and won multiple awards. If you couldn’t tell by the name, Tamsins (ECO Fluffy Mama) Blogs focus on her green lifestyle and environmentally friendly products!

Tamsin (ECO Fluffy Mama) lives in the country side and uses her open fire as her main source of heating. In our eyes this was the perfect match!

“Like with anyone, I am always looking for ways to save money. But making savings for heating is pretty difficult since there are no switching providers like you do with gas.It also gets really cold here in the winter, meaning we get through firewood pretty quick.

So when Firemizer got in touch and asked if I wanted to try out their product, of course, I bit their hand off!”

Check out the ECO Fluffy Mama website and read her full written Firemizer review

Or if you prefer you can watch her video review below!

A big thank you to Tamsin (ECO Fluffy Mama) for producing a great review
and giving her honest opinion

Get your Firemizer Here!

Tag: fuel